AMERICAN WAVE MACHINES UNVEILS NEW LEISURE DESTINATION

 BY GABRIELLE

American Wave Machines, a leader in the design and manufacturer of wave technology, has announced a new leisure destination located in Richmond, Virginia – the LAKE.

Working alongside Flatwater Companies in Chesterfield County, Virginia, the LAKE will provide visitors with innovative surfing, retail and entertainment facilities.

The LAKE will comprise of 100,000sq. ft. of retail and entertainment space, a 170-room hotel and more than 1,000 townhouses and apartments.

The new leisure destination will also be home to PerfectSwell Richmond, a new world-class surf facility, featuring American Wave Machines’ world-class surfing technology.

Construction of PerfectSwell Richmond is to begin in 2020 and part of Phase 1 is expected to be completed by the autumn 2021.

Brett Burkhart, co-founder and vision leader of Flatwater Companies, commented: The LAKE is more than just a new development. Our vision is to create a unique destination that will cultivate greater connections and shared experiences with surfing being a key component.

“By partnering with AWM to create PerfectSwell Richmond, we can offer recreational surf for beginners as well as world-class surfing for elite athletes. PerfectSwell Richmond will be a global surf destination,” Burkhart added.

Mike Lopez, senior vice president of AWM, said: “We’re extremely pleased to add The LAKE to a quickly growing list of PerfectSwell surf destinations.  Having recently announced PerfectSwell Surf Stadium Japan, scheduled to open June 2020, our vision for a global network of high-performance surf pools is materialising.”