Sim Leisure Group, a leading designer of theme and water parks, has reached a new milestone in the international expansion of its ESCAPE brand.
The company has signed an agreement with Sri Lankan-listed Elpitiya Plantations, to develop and operate a theme park in Sri Lanka under the ESCAPE brand.
The ESCAPE Sri Lanka theme park will be located between Colombo and the city of Galle. The first phase of construction of the site on 30 acres of land will begin in 2020.
The island of Sri Lanka has a huge untapped domestic tourism sector. In 2019, the island welcomed 1.91 million international tourists. The opening of a family-friendly theme park is poised to be a successful and welcome addition to Sri Lanka.
Sim Choo Kheng, founder and CEO of Sim Leisure spoke about the potential of bringing the ESCAPE brand to Sri Lanka: “We see a remarkable opportunity in brining the “ESCAPE” brand to Sri Lanka’s domestic tourism landscape. Sri Lankans are very eager for a world-class tourist attraction, and we are very excited for this chapter in Sim Leisure’s regional growth.”